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The term was coined by Herbert A. Simon. In Models of Man, Simon points out that most people are only partly rational, and are irrational in the remaining part of their actions. In another work, he states "boundedly rational agents experience limits in formulating and solving complex problems and in processing (receiving, storing, retrieving, transmitting) information". Simon describes a number of dimensions along which "classical" models of rationality can be made somewhat more realistic, while sticking within the vein of fairly rigorous formalization. These include:
 
The term was coined by Herbert A. Simon. In Models of Man, Simon points out that most people are only partly rational, and are irrational in the remaining part of their actions. In another work, he states "boundedly rational agents experience limits in formulating and solving complex problems and in processing (receiving, storing, retrieving, transmitting) information". Simon describes a number of dimensions along which "classical" models of rationality can be made somewhat more realistic, while sticking within the vein of fairly rigorous formalization. These include:
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这个术语是由'''<font color="#ff8000">Herbert A.Simon 赫伯特·A·西蒙</font>'''创造的。在''《人类模型》''一书中,西蒙指出,大多数人的行为只是部分理性的,其余是非理性的。在另一部著作中,他指出“有限理性的代理人在制定和解决复杂问题以及处理(接收、存储、检索、传输)信息方面经验有限”。西蒙描述了一些维度,沿着这些维度,“经典”的理性模型可以变得更加现实一些,同时坚持相当严格的形式化的脉络。其中包括:
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这个术语是由'''<font color="#ff8000">Herbert A.Simon 赫伯特·A·西蒙</font>'''创造的。在''《人类模型》''一书中,西蒙指出,大多数人的行为只是部分理性的,其余是非理性的。在另一部著作中,他指出“有限理性的行为主体在制定和解决复杂问题以及处理(接收、存储、检索、传输)信息方面经验有限”。西蒙描述了一些维度,沿着这些维度,“经典”的理性模型可以变得更加现实一些,同时坚持相当严格的形式化的脉络。其中包括:
     
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